Digital & eCommerce Manager

Premium Multi-brand Fashion Retailer
Now Hiring in Melbourne



The Brand I

Our client is a premium multi-brand fashion retailer known for its curated edit of elevated wardrobe essentials, event dressing and resort wear. With a strong client-first approach and a growing digital presence, the business is entering an exciting next phase while continuing to protect the quality, service and brand standards it is known for.  

The Role I

Reporting to the Brand Director, the Digital & eCommerce Manager will lead the digital, marketing and online trade function, balancing commercial performance with premium brand execution across every touchpoint. 

Key responsibilities include: 

  • Own eCommerce performance, digital trade and online revenue growth  

  • Lead paid media, CRM and campaign direction across key channels  

  • Drive brand messaging, content planning and campaign execution  

  • Oversee website merchandising, product launches, CRO and UX improvements  

  • Manage EDM, customer retention and lifecycle marketing activity  

  • Lead social, content and digital storytelling in line with brand standards  

  • Plan and deliver premium client, brand and product events  

  • Manage agency partners and external suppliers across digital and creative  

  • Analyse performance across traffic, conversion, AOV, retention and ROI  

  • Lead, support and hold accountable a small internal team  

The Skillset I

We’re looking for a commercially sharp digital and eCommerce leader with experience in premium or luxury retail, fashion, lifestyle, beauty or a similar consumer-led environment. 

You will bring: 

  • Strong Shopify experience, essential  

  • 5+ years’ experience across eCommerce, digital marketing or brand marketing  

  • Proven experience owning digital trade and eCommerce performance  

  • Strong understanding of paid media, CRM, CRO and digital optimisation  

  • Klaviyo experience, highly regarded  

  • Experience leading campaigns across digital, content, social and retail channels 

  • Strong commercial acumen with the ability to translate data into action  

  • Confidence managing agencies, suppliers and internal stakeholders  

  • Experience leading and developing small teams  

  • A hands-on, detail-focused approach with the ability to move between strategy and execution  

The Offer I

This is a high-impact leadership role with genuine ownership across eCommerce, digital marketing, brand and customer engagement. You’ll work closely with senior leadership, lead a small team and play a key role in shaping the next phase of growth for a premium retail brand. 

The role offers broad scope, strong visibility and the opportunity to influence digital strategy, campaign direction and customer experience across a high-standard, fast-paced retail environment. You’ll be joining a business that values quality execution, commercial thinking, premium brand standards and a hands-on approach. 

Please note this role is based 5 days in the Armadale office. 


Apply with Mikaela |

If this sounds like you, reach out to Mikaela for a confidential chat.

mikaela@thetalentmill.com.au


 
 

The Talent Mill Recruitment division is a bespoke consultancy and talent acquisition specialist within the fashion, lifestyle and retail industries. With more than 10 years specialist expertise with luxury, lifestyle & fashion brands globally we discover, recognize, and connect inspiring individuals to the most desirable brands as a trusted support to founder-led start-ups, SME’s and multinational corporations within the fashion & retail industry.    

Recruitment – but make it ethical not transactional.  Quality over quantity – always. Truly consultative and delivered at pace.  We hold a genuine passion and expertise for the industries we support, and offer a unique and modern recruitment proposition – one where we develop long term, meaningful connections, add value and deliver an unforgettable service.   


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